
The Postres Me Mi Ma branding project brought a sweet, approachable identity to this family-friendly dessert brand. We created a playful logo, cheerful visuals, and brand system that connects with customers of all ages, reinforcing warmth, joy, and delicious moments.
For this brand, we aimed to convey a modern look with a fun, homemade, wholesome style. The color palette draws inspiration from vintage home baking utensils, evoking the feeling of delicious, lovingly made treats. The brand is upbeat and fun while maintaining a professional, welcoming vibe. The font selection complements the brand name while preserving a clean, sleek aesthetic. The iconography, patterns, and color system make this branding versatile, with both light and dark variations that work seamlessly across marketing materials, promotional content, packaging, and product labeling.
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- Postres Me Mi Ma